Perhaps this neighborhood is not as popular as Harajuku (mainly for the foreigners), but it's definitely as trendy and much more authentic. You won't find only a lot of good stores, but also good live-houses, cafes and restaurants.
There is even some kind of rivalry between the young Japanese who like Harajuku and those who prefer Shimokitazawa.
Shimokitazawa - 下北沢
mlendra added
Great neighborhood, bit more quite than Shibuya/Harajuku etc, but just as stylish and unique. Many great ライブハウス (live house, gig bars), shops and restaurants. Def worth a visit!
