This is a spot for sneaker heads - otherwise known as people who take their kicks seriously. They have great exclusives and are quick to stock new hot styles. Their prices aren't the cheapest but their stock makes up for it. The space itself is quirky and cool. The store is designed according to a butcher shop concept; I like it. Definitely a must-see in the nyc sneaker scene. The staff could be friendlier but they've always been helpful when I've been by to shop.